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Reusing campaign components in an Insights layout

Reusing campaign components in an Insights layout
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This introduction is the featured highlight: when present, it renders in the offset content column with the tags and social share alongside it. Remove it and the first content block takes its place instead, so the layout never has an empty gap.

Reusing campaign components in an Insights layout

This sample Insights article is built entirely from the campaign article components — the same Content, Content Grid, Statistics, Quote and Featured Grid slices used on the region pages.

The only difference is alignment: campaign pages centre the content column, while Insights (and Newsroom) offset it to the right. The components are alignment-agnostic, so nothing else changes.

R3 Block 1 / stat bg

What this demonstrates

The campaign slices accept a centered prop and the Insights renderer passes false:

  • Content blocks with rich text and bulleted lists
  • Content Grid card grids
  • Statistics and Quote breakouts
  • A Featured Grid CTA band with a working action

Stat cards inside a content block

A Content articleLayout renders referenced statistics as stat cards directly below its copy — no separate section needed.

61%
Spend more often

of customers spend more frequently when offered travel-related benefits like Priority Pass.

76%
Prefer it

prefer Priority Pass over other loyalty programmes when choosing a card.

A quote inside a content block

Likewise, a referenced quote renders as the Quote component beneath the copy.

The same campaign building blocks drop straight into an Insights article — only the column alignment changes.

Collinson
  • R1 Memorable experiences

    Memorable experiences — higher post-trip satisfaction

  • R1 Pre-booked comfort

    Pre-booked comfort — fewer complaints on departure

  • R1 Everyday wellbeing

    Everyday wellbeing — more brand touchpoints between trips

61%

of customers spend more frequently when offered travel-related benefits like Priority Pass.

The same campaign building blocks drop straight into an Insights article — only the column alignment changes.

Collinson
R3 Block 1 / stat bg

61%

of customers spend more frequently when offered travel-related benefits like Priority Pass.

  • Want these components in your own article?

Visit our financial services hub for valuable resources, including papers, case studies, articles, and infographics to help elevate your customer engagement strategy.

R3 Graphic feature
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